Rose Petal - Sample Florist Business Plan

© BUSINESSPLANEXPERTS.COM Rose Petals – Sample Florist Business Plan 5 M ARKET R ESEARCH The floral industry is dynamic, globally fast growing and has achieved significant critical mass over the past few decades, in relation to revenue it brings to business owners. In the USA, floriculture is the third largest agricultural crop; there are approximately 6140 domestic floriculture growers in the top 15 USA states. Flower sale’s through retailers has been growing year on year. Over the past decade floriculture sales through retailers has grown by around 29%. 1 2 In real value terms, around 19759 retail florist shops and 900 floral wholesalers in the USA generate estimated annual sales of over $35 billion. 1 http://www.aboutflowers.com/about-the-flower-industry/industry-overview.html 2 http://www.aboutflowers.com/about-the-flower-industry/consumer-trends.html