Bar Lounge - Sample Business Plan - BPlan Experts - page 16

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16
Market Analysis Summary
Bars, Nightclubs and Drinking Establishments in USA
The domestic economy’s decline and increasing unemployment forced people to become more
selective regarding their spending pattern. People cut down on spending across the board, and as a
result the spending on luxuries like trips to bars or clubs in 2008-2009. However, consumer spending
has gone up in 2010.
1
The drinking places segment includes bars, taverns and other drinking venues and produces 3.2% of
total restaurant industry revenue as per NRA figures.
2
The key industry statistics are:
3
Key Industry Figures
2010
Units
Industry Revenue
21,292
$Mil
Revenue Growth
1.1
%
Industry Gross Product
5,514.10
$Mil
Number of Establishments
67,290
Units
Number of Enterprises
67,177
Units
Employment
363,174
Units
1
2
3
1...,6,7,8,9,10,11,12,13,14,15 17,18,19,20,21,22,23,24,25,26,...60
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